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Cookie policy
Valid from: 2025-01-01 · Last updated: 2026-01-01
1. What are cookies?
Cookies (eng. cookies) are small text files stored on your device (computer, tablet, phone) when you visit a website. They help the website work efficiently, remember your settings and collect information necessary for analysis.
Other technologies work similarly — pixels (e.g. Meta Pixel, Google Tag), local storage (localStorage) and session storage . They are all referred to as "cookies" in this policy.
2. What cookies we use
🔒 Necessary cookies
Necessary for website operation — cannot be disabled
These cookies are necessary for the basic functions of the website — shopping cart, login, security. Without them, the site would not function properly.
| Title | Purpose | Duration |
|---|---|---|
| session_id | User session management | Session |
| cart_token | Cart details | 7 days |
| csrf_token | Security protection | Session |
| auth_token | Login status | 30 days |
| cookie_consent | Saving your cookie preferences | 12 months |
| locale | Language settings | 12 months |
📊 Analytical cookies
Helps to understand how visitors use the website
We useGoogle Analytics 4to collect statistics. The data is anonymized and used only to improve the website. IP addresses are shortened.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| _ga | Unique visitor identification | 26 months | |
| _ga_XXXXXX | Session data (GA4) | 26 months | |
| _gid | Number of visitors per day | 24 hours | |
| _gat | Limiting requests | 1 minute |
Google Privacy Policy:policies.google.com/privacy
🎯 Marketing cookies
Targeted advertising — Facebook, Instagram, Google Ads
We use Meta Pixel and Google Ads cookies for the display of targeted advertising on Facebook, Instagram and Google platforms. These cookies track your behavior and help show you more relevant advertising.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| _fbp | Meta (Facebook) | Identification of visitors for advertising | 3 months |
| _fbc | Meta (Facebook) | Tracking clicks from Facebook | 3 months |
| fr | Meta (Facebook) | Advertising serving and measurement | 3 months |
| _gcl_au | Google Ads conversion tracking | 3 months | |
| IDE | Google DoubleClick | Advertising personalization | 13 months |
| DSID | Remarketing | 2 weeks |
Meta Privacy Policy:facebook.com/privacy/policy
Google Ads: policies.google.com/technologies/ads
⚙️ Functional cookies
For convenience — saved settings, wishlist
These cookies save your preferences — language, currency, wishlist — so that you don't have to repeat the settings every time you visit.
| Cookie | Purpose | Duration |
|---|---|---|
| wishlist | Favorites saved | 30 days |
| currency_pref | Selected currency | 12 months |
| recently_viewed | Recently viewed products | 30 days |
3. How we obtain your consent
When you visit zelto.lt for the first time, you will see the following consent message at the bottom of the website:
🍪 Cookie usage
We use cookies to operate the website and improve the experience. With your consent, analytical and marketing cookies to improve the website and display more relevant advertising.
Cookie policy · Privacy
In the consent notice, you will be able to:
- Accept all — all cookies are enabled, including analytical and marketing cookies
- Select only the necessary ones — only those cookies work without which the website could not function
- Customize settings — you can enable or disable each category individually
You can change your consent at any time by clicking on the link at the bottom of the website "Cookie settings". The change takes effect immediately.
Necessary cookies are always active — they cannot be disabled, as the website would not function without them (e.g. shopping cart, login, security). All other cookies — only with your consent.
4. How to manage cookies
Via the website: You can change your cookie settings at any time by clicking the "Cookie settings" link at the bottom of the website.
Via browser: You can disable cookies in your browser settings:
Google Analytics: Google Analytics opt-out add-on
Meta Ads: Facebook Advertising Settings
After disabling non-necessary cookies, some website functions (wishlist, recently viewed products) may not work properly.
5. Transfer of data outside the EU
Google and Meta cookies may transfer data to the United States. The transfer is carried out under the EU–US Data Privacy Framework (DPF) and the Standard Contractual Clauses (SCC). More information is available in our Privacy Policy.
6. Policy Updates
We may update this policy as technology changes or legal requirements change. In case of significant changes, we will inform you via the website. We recommend that you review this document periodically.
7. Contacts
If you have any questions about the use of cookies or wish to exercise your rights, please contact us:
- Email: [email protected]
- Phone: +370 688 08877(Mon-Fri 9am-6pm)
- Address:Draugystės st. 17-1, LT-51229 Kaunas, Lithuania
- Operator:Dosata, MB, company code 305604609
You can submit complaints about the processing of personal dataState Data Protection Inspectorate: vdai.lrv.lt